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Old Gaming Magazines
For whatever reason, Dr. Pepper had a friendly relationship with Intellivision.
You'd think that a mighty toy company like Mattel could have pulled a deal with
Coke or Pepsi if they wanted some kind of soft-drink tie-in overexposure, but
they landed Dr. Pepper instead. (Wouldn't you like to be a Pepper, too?)
Who knows how many different trinkets were made. Maybe Intellivision was really
the Dr. Pepper of video game systems? (At least it wasn't the RC Cola of them!)
If you have, see, or know of any Dr. Pepper Intellivision tie-ins that are not
mentioned here, or have more information about a particular item, please
send a message!
So far, the following items have been documented:
Visor: Lock 'n' Chase Competition Winner
(image courtesy of intvman)
||Pin: Lock 'n' Chase Competition (English)
Pin: Lock 'n' Chase Competition (French)
Display: Dr. Pepper Astrosmash Contest
The Dr. Pepper Astrosmash Contest cans refer to an in-store display. So, it's reasonable to assume one exists.
Can: Astrosmash Contest (Version 1)
of this can has not been opened - it was drained from the bottom. So, the symbol
on the inside bottom of the can remains a secret! Who knows - maybe it could be the winning
can for a Keyboard Component! The ingredients are listed in both French
and English, and the can's capacity is 280 ml. It specifically mentions
that it was bottled for Dr. Pepper Company in Toronto, Canada.
The banner refers to there being over 260,000 Dr. Pepper prizes, and
300 Intellivision prizes.
Can: Astrosmash Contest (Version 2)
This can has a picture of the guided missile from Astrosmash in the bottom, and an
Like 'Version 1', the ingredients are
listed in both French and English, and the can held 280 ml of delicious Dr. Pepper.
This one just lists that it's canned under authority of the Dr. Pepper company.
The 'banner' describing the prizes appears to be somewhat larger than that on 'Version 1',
and lists fewer prizes as being available than 'Version 1'. The banner refers to there being
over 70,000 Dr. Pepper prizes, and 90 Intellivision prizes.Perhaps this was the
second printing of the can?